Sprite
Art Direction | Brand Identity Design | Illustration | Copywriting
The Sprite hero campaign is a passion project set in San Francisco, CA where marketing agencies market up-and-coming heroes.
The multi-channel campaign spanned print design, social media, and merchandising to promote brand awareness and create a cohesive brand experience.
The multi-channel campaign spanned print design, social media, and merchandising to promote brand awareness and create a cohesive brand experience.
